Print Media Planning
Ensuring Top-Tier Newspaper and Magazine Placement
You probably know strategic print media planning results in meeting your objectives, whether you’re looking to build awareness or shape the narrative around your services. But do you know how to get featured in a magazine or newspaper? At the Bender Group, we know how to get products featured in magazines, newspapers, and other outlets without paying for print media advertising space.
Over our nearly three decades in business, we’ve developed close partnerships with the most recognizable and influential print outlets in the country. We use these relationships in pitching your products and services to obtain articles and features that reach your target audience and influence consumers. Whether you’re interested in having an article in print magazines like People and Clean Eating or newspapers like the New York Times and the Wall Street Journal, working with Bender ensures top-tier media placement that reaches consumers who match your audience persona.
Going Beyond Print Media Planning:
It’s unlikely that print publication placements are the only good fit to increase visibility, build brand awareness, and alert consumers of new offerings. For that reason, the Bender Group offers media planning services for a wide range of media outlets. Just as we leverage our close relationships with top-tier print media outlets, we do the same for television, online, radio, and podcast channels.
Our print media planning is flexible to keep your messaging relevant to evolving trends and objectives. Whether you’re looking to have a consumer packaged good highlighted in your local paper or a new piece of technology displayed for the masses in a trade magazine, Bender gets you in the publications you want and need to be in.