Mastering Media Exposure: Leveraging Press Opportunities with HARO
PR TipsLearn how to harness HARO effectively to connect with journalists, and strategically utilize the platform to secure valuable backlinks and press mentions.
Gen Z Marketing: How to Reach a Generation of Digital Natives
PR TipsDiscover tips and insights on how to use PR marketing strategy services to grab the attention and loyalty of Generation Z.
How to Craft an Effective Public Relations Strategy
PR TipsFor nearly 30 years, Bender Group PR has developed public relations strategies that amplify messaging and build reach through media placement.
What Are the Differences Between PR and Social Media Marketing?
PR TipsGain a better understanding of PR and social media's different roles in spreading messaging and building brand awareness.
What Is Marketing Public Relations and Why Should It Matter to Businesses?
PR TipsLearn what marketing public relations for businesses is and discover its benefits and the PR services commonly offered by professionals.
8 PR Hacks To Boost Your Media Coverage
PR TipsThis article offers PR tips developed by professionals in the industry that know how to build brand awareness and spread messaging.
How to Write a Press Release For A Product
PR TipsThis step-by-step guide on how to write a press release for a product is sure to help you get your message out to your target audience.
5 Influencer Marketing Tactics to Build Ultimate Brand Awareness
PR TipsThe importance of influencer marketing continues to grow. This article explores tactics and brand awareness tools to maximize your reach.
How Social Media Can Help Boost Your Organic Rankings
PR TipsDiscover social media's impact on SEO and how that can enhance visibility and awareness of the key messages you have to share.
10 Media Pitch Examples Proven to Get You Press Coverage
PR TipsEven the most intriguing stories and products can be lost in the busy space of content marketing. Learn how to craft a media pitch sure to grab attention.
About Us
The Bender Group is a boutique public relations firm that combines the strongest elements of traditional PR with innovative techniques to consistently secure top-tier media placement for our clients.